Funnels can be made complex … truly complicated, so complex that the majority of people quit prior to they launch their first real campaign. What if you could streamline this and put a sales funnel on a single page? How To Sell Elearning Courses Online
>>THE BEST CART DEAL AND 14 DAYS FREE TRIAL CLICK HERE<<
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single websites with the right structure to convert cold traffic into clients …
Pretty cool concept, right?How To Sell Elearning Courses Online
Well, it certainly caught on due to the fact that Samcart is able to charge very high rates for this pledge:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.
In fact, using Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).
>>THE BEST CART DEAL AND 14 DAYS FREE TRIAL CLICK HERE<<
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. How To Sell Elearning Courses Online
A typical method to do this is what’s referred to as the “AIDA” model:
How To Sell Elearning Courses Online
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its capability to eliminate their discomfort or accomplish their preferred condition
Action: give them the opportunity to purchase
Most sales funnels extend these steps across several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More details on each concept below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The free One Page Funnel has actually expired … But make sure you register, since I have big plans for funnel home builders in the works soon!How To Sell Elearning Courses Online
This simple (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each element.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.How To Sell Elearning Courses Online
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond … Clients are hesitant. Social proof is the best psychological weapon we need to persuade individuals.
There is a lot information out there that it is exceptionally hard to know which to trust.How To Sell Elearning Courses Online
Social proof gives us a simple escape … if countless people have actually currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Assurance
If they’ve made it this far, it suggests they’re nearly all set to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid item assurance is all about.How To Sell Elearning Courses Online
Testimonials have actually revealed that your product has actually worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product assurance.
There are numerous effective formats for guarantees:
30+ day cash back 110% refund warranty.
Your client wants to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You require actually to request their money and take it!
Here’s where your checkout form comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of existing finest practices. I hope you enjoyed it. In addition, it is very important to eliminate the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!