Funnels can be made complex … really made complex, so complicated that many people give up before they launch their first genuine project. What if you could streamline this and put a sales funnel on a single page? How To Integrate Samcart With Optimizemember
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?How To Integrate Samcart With Optimizemember
Well, it absolutely caught on due to the fact that Samcart has the ability to charge incredibly high costs for this promise:
Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).
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Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. How To Integrate Samcart With Optimizemember
A common method to do this is what’s referred to as the “AIDA” model:
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In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its capability to remove their discomfort or attain their preferred condition
Action: provide the opportunity to purchase
Many sales funnels extend these steps across multiple pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each concept below (along with a link to download the whole funnel!).
Get the whole funnel for free????
The free One Page Funnel has actually ended … However ensure you sign up, because I have big plans for funnel builders in the works soon!How To Integrate Samcart With Optimizemember
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there are enough crappy marketers out there currently.
Specify with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.How To Integrate Samcart With Optimizemember
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too excellent to be real. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond … Customers are skeptical. Social evidence is the very best psychological weapon we have to persuade people.
There is so much information out there that it is extremely tough to understand which to trust.How To Integrate Samcart With Optimizemember
Social evidence provides us an easy escape … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Guarantee
If they’ve made it this far, it indicates they’re practically all set to purchase. Now you just need that last tiny touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.How To Integrate Samcart With Optimizemember
Reviews have actually shown that your product has actually worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item guarantee.
There are a number of successful formats for warranties:
30+ day money back 110% money back warranty.
Your client wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so essential.
You need actually to request for their money and take it!
Here’s where your checkout type comes in.
The main goal of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide gave you a summary of present finest practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!