Funnels can be complicated … truly made complex, so complicated that the majority of people give up prior to they release their first real campaign. What if you could streamline this and put a sales funnel on a single page? How To Generate An Invoice Samcart
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can create a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?How To Generate An Invoice Samcart
Well, it certainly caught on since Samcart is able to charge extremely high prices for this promise:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. How To Generate An Invoice Samcart
A typical method to do this is what’s called the “AIDA” model:
How To Generate An Invoice Samcart
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to remove their discomfort or accomplish their desired condition
Action: give them the opportunity to buy
Most sales funnels extend these actions across multiple pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each concept listed below (along with a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … However ensure you sign up, due to the fact that I have big prepare for funnel contractors in the works quickly!How To Generate An Invoice Samcart
This easy (however reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough crappy marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.How To Generate An Invoice Samcart
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be true. That’s where the next component can be found in.
3. Client Testimonials in 2019 and beyond … Customers are skeptical. Social evidence is the very best mental weapon we have to persuade people.
There is so much info out there that it is extremely tough to know which to trust.How To Generate An Invoice Samcart
Social proof gives us an easy way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it implies they’re nearly all set to buy. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is all about.How To Generate An Invoice Samcart
Testimonials have shown that your item has worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product assurance.
There are a number of successful formats for warranties:
30+ day refund 110% refund warranty.
Your client wants to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so crucial.
You require in fact to request their cash and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you an overview of current finest practices. I hope you enjoyed it. Additionally, it is very important to eliminate the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!