Funnels can be made complex … actually made complex, so complex that many people give up prior to they introduce their very first real campaign. What if you could simplify this and put a sales funnel on a single page? How To Activate Tracking Cookies For Samcart Affiliate Link
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right?How To Activate Tracking Cookies For Samcart Affiliate Link
Well, it certainly caught on due to the fact that Samcart is able to charge exceptionally high rates for this pledge:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. How To Activate Tracking Cookies For Samcart Affiliate Link
A common method to do this is what’s called the “AIDA” design:
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In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to remove their discomfort or attain their wanted condition
Action: provide the opportunity to purchase
Many sales funnels extend these steps throughout several pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly perform each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each principle listed below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has actually expired … But make sure you register, due to the fact that I have big prepare for funnel contractors in the works soon!How To Activate Tracking Cookies For Samcart Affiliate Link
This simple (but effective) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.How To Activate Tracking Cookies For Samcart Affiliate Link
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next component comes in.
3. Client Reviews in 2019 and beyond … Customers are doubtful. Social evidence is the very best mental weapon we need to convince individuals.
There is so much details out there that it is extremely challenging to understand which to trust.How To Activate Tracking Cookies For Samcart Affiliate Link
Social proof gives us an easy escape … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it indicates they’re almost prepared to purchase. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.How To Activate Tracking Cookies For Samcart Affiliate Link
Reviews have shown that your item has actually worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product warranty.
There are a number of effective formats for warranties:
30+ day cash back 110% refund guarantee.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is simple, however so important.
You need in fact to ask for their money and take it!
Here’s where your checkout form comes in.
The main goal of this action is making the process as simple as possible for your users.
Do not request for 40 data points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you an introduction of existing finest practices. I hope you enjoyed it. In addition, it is essential to dispel the concept that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!