Funnels can be complicated … truly made complex, so complicated that most people give up before they release their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? How Much Should I Sell My 4 Hour Online Course
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single websites with the right structure to convert cold traffic into clients …
Pretty cool idea, right?How Much Should I Sell My 4 Hour Online Course
Well, it absolutely caught on since Samcart has the ability to charge extremely high costs for this promise:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the rate.
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. How Much Should I Sell My 4 Hour Online Course
A typical method to do this is what’s called the “AIDA” design:
How Much Should I Sell My 4 Hour Online Course
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its capability to remove their pain or achieve their wanted condition
Action: give them the opportunity to purchase
The majority of sales funnels extend these actions across numerous pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More details on each idea listed below (as well as a link to download the whole funnel!).
Get the entire funnel for free????
The complimentary One Page Funnel has expired … However make certain you sign up, because I have big prepare for funnel contractors in the works quickly!How Much Should I Sell My 4 Hour Online Course
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never lie … seriously – there suffice crappy online marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.How Much Should I Sell My 4 Hour Online Course
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next component comes in.
3. Consumer Testimonials in 2019 and beyond … Clients are skeptical. Social evidence is the best mental weapon we need to persuade individuals.
There is so much information out there that it is extremely tough to know which to trust.How Much Should I Sell My 4 Hour Online Course
Social evidence offers us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re nearly all set to buy. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid product assurance is all about.How Much Should I Sell My 4 Hour Online Course
Testimonials have shown that your product has actually worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product assurance.
There are several successful formats for guarantees:
30+ day cash back 110% money back assurance.
Your customer wishes to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need really to request for their cash and take it!
Here’s where your checkout type is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide gave you an overview of existing best practices. I hope you enjoyed it. Moreover, it is necessary to resolve the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!