Funnels can be complicated … truly complicated, so complicated that the majority of people give up prior to they launch their first real campaign. What if you could streamline this and put a sales funnel on a single page? Free Shopping Cart Software Windows
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right?Free Shopping Cart Software Windows
Well, it definitely caught on because Samcart is able to charge incredibly high costs for this guarantee:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the rate.
In fact, using Cartflows and your favorite WordPress page builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Free Shopping Cart Software Windows
A typical way to do this is what’s known as the “AIDA” model:
Free Shopping Cart Software Windows
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its ability to remove their pain or accomplish their desired condition
Action: give them the opportunity to buy
The majority of sales funnels extend these actions throughout multiple pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More details on each principle listed below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has ended … However make sure you sign up, due to the fact that I have huge prepare for funnel contractors in the works soon!Free Shopping Cart Software Windows
This easy (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
1.Never lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headings – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Free Shopping Cart Software Windows
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond … Customers are doubtful. Social proof is the best mental weapon we have to encourage people.
There is a lot information out there that it is exceptionally difficult to know which to trust.Free Shopping Cart Software Windows
Social evidence provides us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Strong Assurance
If they have actually made it this far, it implies they’re nearly ready to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid item assurance is all about.Free Shopping Cart Software Windows
Testimonials have shown that your product has actually worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item assurance.
There are a number of effective formats for service warranties:
30+ day money back 110% cash back warranty.
Your customer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is simple, but so important.
You need actually to request for their money and take it!
Here’s where your checkout type can be found in.
The primary objective of this action is making the process as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of current best practices. I hope you enjoyed it. Additionally, it is necessary to dispel the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!