Funnels can be made complex … actually complicated, so complex that the majority of people quit before they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Does Amazon Sell Online Courses
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?Does Amazon Sell Online Courses
Well, it absolutely caught on due to the fact that Samcart has the ability to charge incredibly high prices for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. Does Amazon Sell Online Courses
A common way to do this is what’s referred to as the “AIDA” model:
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In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your item and its capability to eliminate their pain or attain their wanted condition
Action: provide the opportunity to purchase
Most sales funnels extend these actions across numerous pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each concept below (in addition to a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has actually ended … But ensure you sign up, since I have big plans for funnel builders in the works quickly!Does Amazon Sell Online Courses
This easy (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each element.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Does Amazon Sell Online Courses
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond … Customers are skeptical. Social evidence is the best mental weapon we need to persuade people.
There is a lot info out there that it is extremely difficult to understand which to trust.Does Amazon Sell Online Courses
Social proof offers us a simple escape … if countless individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Guarantee
If they have actually made it this far, it means they’re practically prepared to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is all about.Does Amazon Sell Online Courses
Reviews have actually shown that your product has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item warranty.
There are numerous successful formats for guarantees:
30+ day cash back 110% cash back assurance.
Your client wants to be assured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is simple, but so crucial.
You need actually to request their money and take it!
Here’s where your checkout kind comes in.
The main goal of this step is making the process as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of present finest practices. I hope you enjoyed it. Furthermore, it is very important to dispel the idea that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!