Funnels can be complicated … actually made complex, so complex that the majority of people quit prior to they introduce their very first real project. What if you could streamline this and put a sales funnel on a single page? Do You Need All Of The Samcart Training
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Do You Need All Of The Samcart Training
Well, it definitely caught on because Samcart is able to charge very high prices for this guarantee:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the cost.
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Do You Need All Of The Samcart Training
A common method to do this is what’s known as the “AIDA” design:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its ability to remove their pain or achieve their desired condition
Action: give them the chance to purchase
Many sales funnels extend these steps across numerous pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly execute each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel free of charge????
The totally free One Page Funnel has expired … However ensure you register, since I have big plans for funnel builders in the works quickly!Do You Need All Of The Samcart Training
This easy (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there are enough crappy marketers out there currently.
Be specific with your headings – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Do You Need All Of The Samcart Training
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be real. That’s where the next part is available in.
3. Customer Testimonials in 2019 and beyond … Clients are hesitant. Social proof is the very best psychological weapon we have to persuade people.
There is a lot details out there that it is exceptionally hard to know which to trust.Do You Need All Of The Samcart Training
Social evidence gives us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it implies they’re practically all set to purchase. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.Do You Need All Of The Samcart Training
Reviews have shown that your item has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product guarantee.
There are a number of successful formats for guarantees:
30+ day refund 110% cash back guarantee.
Your customer wishes to be reassured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is simple, however so important.
You require in fact to ask for their money and take it!
Here’s where your checkout type is available in.
The main objective of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of present finest practices. I hope you enjoyed it. Additionally, it is essential to eliminate the idea that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!