Funnels can be complicated … really made complex, so complicated that the majority of people give up before they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Do I Need A Merchant Account With Samcart
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single websites with the best structure to transform cold traffic into customers …
Pretty cool concept, right?Do I Need A Merchant Account With Samcart
Well, it certainly caught on because Samcart has the ability to charge exceptionally high prices for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page builder (and even just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Do I Need A Merchant Account With Samcart
A common way to do this is what’s called the “AIDA” model:
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In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its capability to remove their pain or attain their wanted condition
Action: provide the chance to purchase
Most sales funnels extend these steps throughout numerous pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly execute each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More details on each idea below (in addition to a link to download the whole funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has expired … However make certain you register, because I have huge prepare for funnel builders in the works soon!Do I Need A Merchant Account With Samcart
This simple (however effective) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.Do I Need A Merchant Account With Samcart
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next component comes in.
3. Client Testimonials in 2019 and beyond … Consumers are doubtful. Social proof is the very best mental weapon we need to persuade people.
There is a lot information out there that it is incredibly difficult to understand which to trust.Do I Need A Merchant Account With Samcart
Social proof provides us an easy way out … if countless individuals have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re practically ready to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid item assurance is everything about.Do I Need A Merchant Account With Samcart
Reviews have revealed that your item has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item guarantee.
There are numerous effective formats for guarantees:
30+ day cash back 110% cash back guarantee.
Your consumer wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is basic, but so crucial.
You require actually to request their money and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request for 40 data points that you do not need.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial offered you an introduction of current best practices. I hope you enjoyed it. Moreover, it is essential to resolve the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!