Funnels can be complicated … truly complicated, so complicated that many people quit prior to they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Customize Plugin For Woocommerce Sell Online Courses
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single web page with the right structure to transform cold traffic into customers …
Pretty cool idea, right?Customize Plugin For Woocommerce Sell Online Courses
Well, it certainly caught on because Samcart is able to charge extremely high rates for this promise:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.
In fact, using Cartflows and your favorite WordPress page home builder (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Customize Plugin For Woocommerce Sell Online Courses
A typical way to do this is what’s known as the “AIDA” design:
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In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to eliminate their pain or achieve their desired condition
Action: provide the chance to purchase
The majority of sales funnels extend these steps across numerous pages, processes, emails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each idea below (along with a link to download the entire funnel!).
Get the entire funnel free of charge????
The totally free One Page Funnel has actually expired … But make certain you register, because I have big prepare for funnel home builders in the works quickly!Customize Plugin For Woocommerce Sell Online Courses
This easy (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the rest of the page.
Some ideas:
1.Never lie … seriously – there are enough lousy marketers out there currently.
Specify with your headlines – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Customize Plugin For Woocommerce Sell Online Courses
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond … Customers are doubtful. Social evidence is the very best psychological weapon we need to encourage people.
There is so much information out there that it is incredibly tough to know which to trust.Customize Plugin For Woocommerce Sell Online Courses
Social proof gives us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Assurance
If they’ve made it this far, it implies they’re nearly all set to purchase. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is all about.Customize Plugin For Woocommerce Sell Online Courses
Testimonials have shown that your product has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product warranty.
There are several successful formats for service warranties:
30+ day money back 110% refund warranty.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is easy, but so important.
You need in fact to request for their cash and take it!
Here’s where your checkout type comes in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you an overview of existing best practices. I hope you enjoyed it. Moreover, it is very important to eliminate the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!