Funnels can be complicated … truly made complex, so complex that many people quit before they introduce their very first genuine project. What if you could simplify this and put a sales funnel on a single page? Create Woocommerce Plugin To Sell Online Courses
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the right structure to convert cold traffic into customers …
Pretty cool concept, right?Create Woocommerce Plugin To Sell Online Courses
Well, it definitely caught on because Samcart is able to charge incredibly high rates for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.
In fact, using Cartflows and your preferred WordPress page builder (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Create Woocommerce Plugin To Sell Online Courses
A typical way to do this is what’s referred to as the “AIDA” model:
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In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its ability to eliminate their discomfort or accomplish their preferred condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps across multiple pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly perform each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel free of charge????
The totally free One Page Funnel has ended … But make sure you register, since I have huge plans for funnel builders in the works soon!Create Woocommerce Plugin To Sell Online Courses
This basic (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there are enough lousy marketers out there already.
Specify with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.Create Woocommerce Plugin To Sell Online Courses
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be real. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond … Consumers are doubtful. Social evidence is the best psychological weapon we have to persuade people.
There is a lot info out there that it is extremely hard to understand which to trust.Create Woocommerce Plugin To Sell Online Courses
Social evidence offers us a simple way out … if countless people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Assurance
If they have actually made it this far, it suggests they’re almost ready to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is everything about.Create Woocommerce Plugin To Sell Online Courses
Testimonials have actually revealed that your item has worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product warranty.
There are numerous successful formats for service warranties:
30+ day refund 110% cash back warranty.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, but so important.
You need in fact to ask for their money and take it!
Here’s where your checkout kind is available in.
The primary objective of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not want to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you an overview of existing best practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!