Funnels can be made complex … actually complicated, so complex that many people give up prior to they release their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Compare Samcart With Clickfunnels
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the best structure to transform cold traffic into customers …
Pretty cool idea, right?Compare Samcart With Clickfunnels
Well, it absolutely caught on since Samcart has the ability to charge extremely high rates for this promise:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the cost.
In fact, utilizing Cartflows and your favorite WordPress page builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Compare Samcart With Clickfunnels
A common way to do this is what’s known as the “AIDA” design:
Compare Samcart With Clickfunnels
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its capability to eliminate their pain or achieve their preferred condition
Action: give them the opportunity to purchase
Many sales funnels extend these actions throughout several pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each principle below (along with a link to download the whole funnel!).
Get the entire funnel free of charge????
The complimentary One Page Funnel has expired … But ensure you sign up, since I have huge prepare for funnel contractors in the works quickly!Compare Samcart With Clickfunnels
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Compare Samcart With Clickfunnels
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Client Reviews in 2019 and beyond … Customers are doubtful. Social proof is the very best mental weapon we need to convince individuals.
There is a lot info out there that it is extremely tough to know which to trust.Compare Samcart With Clickfunnels
Social evidence gives us a simple escape … if countless people have actually currently trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it suggests they’re practically all set to purchase. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.Compare Samcart With Clickfunnels
Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product guarantee.
There are several successful formats for service warranties:
30+ day cash back 110% refund warranty.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is easy, but so important.
You require in fact to request for their money and take it!
Here’s where your checkout kind can be found in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide provided you an overview of present finest practices. I hope you enjoyed it. Additionally, it is very important to eliminate the idea that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!