Funnels can be complicated … truly made complex, so complex that most people quit prior to they introduce their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Can I Sell Online Courses On Amazon
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?Can I Sell Online Courses On Amazon
Well, it definitely caught on since Samcart has the ability to charge very high costs for this pledge:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your favorite WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Can I Sell Online Courses On Amazon
A typical way to do this is what’s referred to as the “AIDA” design:
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In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to remove their pain or achieve their desired condition
Action: give them the chance to purchase
Many sales funnels extend these actions throughout multiple pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each principle listed below (as well as a link to download the entire funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has expired … However make sure you register, due to the fact that I have huge prepare for funnel home builders in the works soon!Can I Sell Online Courses On Amazon
This basic (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.Can I Sell Online Courses On Amazon
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be true. That’s where the next element comes in.
3. Consumer Testimonials in 2019 and beyond … Customers are hesitant. Social evidence is the very best psychological weapon we need to encourage people.
There is so much information out there that it is exceptionally hard to understand which to trust.Can I Sell Online Courses On Amazon
Social evidence offers us an easy way out … if countless people have already trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Strong Guarantee
If they have actually made it this far, it indicates they’re practically all set to buy. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.Can I Sell Online Courses On Amazon
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item guarantee.
There are several successful formats for warranties:
30+ day refund 110% money back warranty.
Your consumer wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need in fact to request their cash and take it!
Here’s where your checkout kind is available in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t want to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you a summary of present best practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!