Funnels can be complicated … truly made complex, so complex that the majority of people quit before they introduce their first real project. What if you could simplify this and put a sales funnel on a single page? Buy Plugin For Woocommerce Sell Online Courses
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right?Buy Plugin For Woocommerce Sell Online Courses
Well, it definitely caught on since Samcart has the ability to charge incredibly high prices for this pledge:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. Buy Plugin For Woocommerce Sell Online Courses
A typical way to do this is what’s known as the “AIDA” model:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its ability to eliminate their pain or attain their desired condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps across multiple pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly carry out each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each concept listed below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has expired … However ensure you register, since I have big prepare for funnel contractors in the works quickly!Buy Plugin For Woocommerce Sell Online Courses
This basic (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.Buy Plugin For Woocommerce Sell Online Courses
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond … Clients are hesitant. Social proof is the very best psychological weapon we have to convince people.
There is a lot details out there that it is extremely difficult to understand which to trust.Buy Plugin For Woocommerce Sell Online Courses
Social evidence provides us a simple escape … if countless people have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it implies they’re nearly prepared to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is all about.Buy Plugin For Woocommerce Sell Online Courses
Testimonials have actually shown that your product has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item assurance.
There are several effective formats for warranties:
30+ day money back 110% cash back assurance.
Your client wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is simple, but so crucial.
You require actually to request their cash and take it!
Here’s where your checkout type is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not want to ship anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial gave you an introduction of existing best practices. I hope you enjoyed it. Additionally, it is necessary to resolve the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!