Funnels can be complicated … really made complex, so complicated that most people quit before they introduce their first genuine project. What if you could streamline this and put a sales funnel on a single page? Build A Six-figure Online Business Selling Online Courses Free Download
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single websites with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right?Build A Six-figure Online Business Selling Online Courses Free Download
Well, it definitely caught on due to the fact that Samcart is able to charge incredibly high rates for this pledge:
Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Build A Six-figure Online Business Selling Online Courses Free Download
A common way to do this is what’s known as the “AIDA” model:
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In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its capability to remove their pain or achieve their preferred condition
Action: give them the chance to purchase
The majority of sales funnels extend these actions across several pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each principle listed below (along with a link to download the entire funnel!).
Get the entire funnel free of charge????
The free One Page Funnel has actually expired … However make sure you register, because I have huge prepare for funnel contractors in the works soon!Build A Six-figure Online Business Selling Online Courses Free Download
This basic (however reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice lousy marketers out there currently.
Be specific with your headings – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.Build A Six-figure Online Business Selling Online Courses Free Download
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Consumer Reviews in 2019 and beyond … Customers are hesitant. Social evidence is the very best psychological weapon we have to convince individuals.
There is a lot information out there that it is incredibly difficult to understand which to trust.Build A Six-figure Online Business Selling Online Courses Free Download
Social proof provides us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re nearly all set to buy. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid product warranty is everything about.Build A Six-figure Online Business Selling Online Courses Free Download
Testimonials have shown that your item has worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with a product assurance.
There are several effective formats for service warranties:
30+ day cash back 110% cash back warranty.
Your customer wishes to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is simple, however so crucial.
You need in fact to ask for their cash and take it!
Here’s where your checkout kind can be found in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you an introduction of present finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!