Funnels can be complicated … actually complicated, so complex that most people give up before they introduce their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Alternative Of Clickfunnels
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?Alternative Of Clickfunnels
Well, it certainly caught on due to the fact that Samcart is able to charge exceptionally high prices for this pledge:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Alternative Of Clickfunnels
A common method to do this is what’s referred to as the “AIDA” design:
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In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its capability to eliminate their pain or attain their preferred condition
Action: provide the opportunity to purchase
Most sales funnels extend these actions throughout several pages, processes, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the full evaluation).
More information on each idea listed below (along with a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has ended … But make certain you register, since I have huge plans for funnel builders in the works soon!Alternative Of Clickfunnels
This simple (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there suffice lousy marketers out there currently.
Specify with your headings – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.Alternative Of Clickfunnels
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond … Clients are hesitant. Social evidence is the best mental weapon we need to persuade people.
There is so much details out there that it is exceptionally hard to understand which to trust.Alternative Of Clickfunnels
Social proof offers us a simple way out … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they have actually made it this far, it means they’re almost prepared to buy. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.Alternative Of Clickfunnels
Reviews have actually revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item warranty.
There are a number of successful formats for warranties:
30+ day money back 110% money back guarantee.
Your customer wishes to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You need actually to ask for their money and take it!
Here’s where your checkout form can be found in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it’s important to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!